Meezzaa
The logo for Dubai-based Meezzaa.com includes a logotype and a branding element that was customized to resonate well with the young and digitally inclined online shoppers in the UAE.
- Client
- Meezzaa
- Industry
- e-Commerce
- Website
- Custom Wordpress
- Services
- Branding | Logo | Website
CASE STUDY
During the first lockdown that the world saw after the Covid outbreak, the founders of Meezzaa.com realized just how important online shopping was going to become in the foreseeable future and came together to bring to life a technologically advanced e-commerce platform that customers across the UAE could easily use.
- Problem
- While the consumer market in UAE was not new to online shopping platforms, brands were usually put through a strenuous trust-building cycle before any actual purchase was made. People were less open to experimenting with new brands and preferred to go to the old and familiar ones. This is when the founder of Meezzaa, Mr Mahmoud Ali realized that it was important to create a strong brand that inspired trust and loyalty. For this reason, he approached Grow Combine, the most creative branding agency in Kochi, to conduct extensive research on the middle-east consumer market and develop a solid brand identity for Meezzaa.
- Solution
- Our team took care of the end-to-end branding activities of Meezzaa.com starting right from forming a vibrant and friendly brand visual identity. This brand identity was then adapted seamlessly to all branding and marketing collaterals. A comprehensive Brand guidelines and communications strategy was presented to guide the company through the activation campaigns. As the leading website development company in Kerala, Grow Combine also ensured that Meezzaa.com was launch-ready and optimized for the best user experience.
MEEZZAA BRAND IDENTITY
As an award-winning logo design company in Kerala, Grow Combine carefully chose the font Noto Sans so that it could be incorporated artistically into the logo while holding similar characteristics when written in Arabic.
